When I started using the Innovator’s Canvas three years ago to document new business and innovation ideas, I found it extremely useful in organizing and tracking all critical assumptions in a business idea. What I learned later on though is that for some people, especially those who have a limited business background, it can be […]
In 2013 I wrote a blog post titled “The Four Types of Innovation and the Strategic Choices Each One Represents.” To date it’s been one of the most popular articles I’ve ever written. In my original post, I listed the following: Breakthrough Sustaining New Market Disruptive In this post I want to clarify what I […]
It’s been a long time coming but I’ve finally packaged all my best material on new business growth into one overarching framework. Along with that I’ve changed the name of the site from theinnovativemanager.com to ignitionframework.com! Why The Switch? In short, I needed a better and faster way to explain what this site is all […]
What I’m going to share with you today has been for me the most useful business planning tool since the original business model canvas. It’s helped me clarify even the most challenging business models and helped answer every major question about an idea. But first, some background… In 2008, Alex Osterwalder introduced the Business Model […]
Why does Apple’s brand mean so much to so many people? How is it that they seem to sell their products almost effortlessly while other manufacturers are constantly clamoring for our attention and we give them no heed? When it comes to innovation, invention is only half of the equation. With every great invention you […]
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Last week Elon Musk and Tesla made history with the unveiling of the Model 3 – a $35,000 all electric vehicle. Though the car won’t begin shipping to customers until late 2017, the announcement of the Model 3 marks an important milestone for Tesla and electric cars in general. In this post we’ll explore Tesla’s strategy […]
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In the forward of The Four Disciplines of Execution Clayton Christensen wrote the following story: “Andy Grove, who helped found Intel and then led the enterprise for years as its CEO and chairman, has taught me some extraordinary things. One of them occurred in a meeting where he and several of his direct reports were […]
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When Elon Musk launched the Tesla Model S sedan not only was it a car built from the ground up with all sorts of new technology (or at very least it was a uniquely compiled set of existing technology), but also it was a car delivered to consumers in an entirely new business model that […]
Update: This post is almost 3 years old. I’ve since updated the Innovator’s Canvas from version 1 in this article to version 3. See my most recent canvas and post here. In this post I would like to share with you the single most powerful new business planning tool I have ever created and used. […]
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At its core, innovation is about solving someone’s problem. To do it right, you need to understand the person and their job to be done better than they understand it themselves. You need to know their motivations, frustrations and inspirations. This ability to understand your customers needs better than they understand themselves is what separates inventors […]
